Navigation - Utility Header

Mobile - Menu

Mobile - Portals

Yvette Bonaparte '79 in the Fall 2020 issue of Advertising & Society

You can access the article for free for the next 90 days here: https://muse.jhu.edu/issue/43114

Yvette Lynne Bonaparte is an assistant professor in the department of business administration in the School of Business at North Carolina Central University. Prior to her academic career, she amassed over twenty years of corporate marketing experience with some of the world's leading corporations working on brand franchises in the consumer-packaged goods and health care industries. Dr. Bonaparte's research in the areas of transformative leadership, pharmaceutical marketing practices, along with social and cause-related marketing has been published in numerous peer-reviewed journals and presented at both national and international conferences. She holds an MBA degree with a concentration in marketing from the Fuqua School of Business at Duke University and a PhD in leadership studies from North Carolina A&T State University.

Class Notes

Read the latest alumni notes and updates from We & Thee magazine.

Read Here

Recent Articles

Middle School Science Teacher Kristina Krzywonos Publishes Article on Assessment

Featured By the Association for Middle Level Education, "If U Liked It Then U Shoulda Put a Grade On It: Communicating Values Through Assessment," touches on the ways that assessing student knowledge mastery must be differentiated, and how the communication around assessment gets to the core value of students as learners.

Read more about Middle School Science Teacher Kristina Krzywonos Publishes Article on Assessment